[Slogger] Spy on your self, attention analysis link

[Jack Rickards]

The following is a link that seems to me to be in the Slogger vain:  

business2blog: B2Day : Pay Attention
http://business2.blogs.com/business2blog/2006/01/pay_attention.html


Opening Lines in Blog article:

"Last Friday I dropped in on a meeting at Root Markets, a New York
City-based company I wrote about earlier that helps you record and analyze
your clickstream.  It was an interesting crowd of beta users, bloggers and
advisors, including Amazon's former chief scientist Andreas Weigand, tech
pundit and podcaster Steve Gillmor, and blogger (and Root employee) Greg
Yardley.

To recap, Root Markets offers a service that lets you record everywhere you
go on the Web through a downloadable browser extension called an "attention
recorder." Eventually they want to create a market for this data between the
consumers who collect it for themselves and marketers looking for good
leads.  The company's goal, as CEO Seth Goldstein puts it, is to profit from
the "securitization of intent.""


--Jack